Altogether
Better

Nelson Alexander 
Campaign design and Art Direction (2019)

The Spring 2019 campaign launched by Nelson Alexander aimed to reflect on and emphasize the distinctive qualities of their network. The campaign effectively showcased the diligent efforts of their staff and their commitment to serving their communities. The campaign was strategically rolled out across various media platforms, including a TV commercial - an unprecedented move for the company.

I acknowledge the Traditional Owners and Custodians of the land on which I work, play and live, the Peoples of the Kulin Nation. I also pay my respects to their Elders past, present and emerging. Sovereignty has never been ceded. It always was and always will be, Aboriginal land.